Donald McCoy

Seasoned Marketing, Sales and Production (Radio/TV/Film/Interactive Media) professional with more than 15 years of experience. Relevant experience includes producing interactive CD-ROMs, corporate videos and high profile special events, public relations and business development projects. Proven ability to mastermind and execute creative concepts, energize audiences, lead teams, negotiate contracts and achieve goals. Specific expertise and skills include:

D. M. & Associates, Dallas, TX 06/1992 - Present
Independent Contractor - producer of marketing vehicles and corporate video productions that increase sales and brand awareness. Some clients include: The Houston Rockets, JC Penney, Miller Lite, ReMax.

Pat Summerall's Criterion Productions, Richardson, TX 07/1990 - 06/1992
Producer & Director of corporate videos and programs for national and local broadcast.

Network Public Relations, Dallas / Houston, TX 01/1985 - 06/1990
Press Representative / Account Executive for special events involving celebrities such as Patrick Swayze, Robert Duvall, Suzanne Sommers, Leslie Nielsen and Jon Voight.

Smyth / Katzen Public Relations, Houston, TX 1982 - 1985
Assisted with national publicity for touring Broadway shows including The Fantasticks, Elvis, An American Celebration, A Chorus Line, and The Unsinkable Molly Brown

Talent for creating memorable events through entertainment· Accomplished actor, spokesperson and master of ceremonies· Exceptional written, verbal and interpersonal communication skills
·Strong strategic planning and project management skills· Highly creative, resourceful and innovative problem-solving abilities· Skilled at developing new markets and new revenue opportunities

Ø Best Musical Group Performance, Gridiron Awards, Press Club of Dallas, 1994, 1995
Ø Best Actor; Best Impersonator, Gridiron Awards, Press Club of Dallas, 1993
Ø Various amateur sports teams awards for softball, golf, flag football, volleyball
Ø American Legion Award for International Participation

BBA, Stephen F. Austin State University, Nacogdoches, TX, 08/1982
Major: Management - Marketing & Public Relations; Minor: Spanish

Interactive Promotions
Ø Houston Rockets: Produced 10K promo CDs to launch '01 / '02 season to local fans
Ø Miller Lite: Produced 10MM CDs to promote auto racing teams in 12 packs nationwide; produced 50K promotional CDs to raise funds for Keep Texas Beautiful
Ø JC Penney: Produced CD to launch Christmas catalog to the media

Special Events
Ø SMU Distinguished Alumni Awards, Producer / Director
Ø Jeff Russell / Bobby Witt Charity Golf Tournament, (ACS), Chairman
Ø Rafael Palmeiro / Kenny Rogers Celebrity Classic, (A Wish With Wings), Publicist
Ø The Winter Ball for the National Foundation for Ileitis & Colitis, Publicist
Ø Miller Lite Randy Quaid Celebrity Golf Classic, (Special Olympics) M.C. & Publicist

Texas

Spanish

Basic Driving (PLG)